This page details the Customer Service Associate Experience project that Laura Martin was a UX Manager for.

Q1 2015 - Q3 2015

As a product team, we knew the Android app needed a redesign: it appeared outdated from a visual and interaction style perspective and needed a significant code refactor. 

We also recognized this project as an opportunity to address some common pain points by better adhering to Android native conventions.

Q3 2014 - Q1 2015

GoToMeeting Free is a stand-alone desktop web version of GoToMeeting. The mobile product team supported the high priority business requirements to integrate GoToMeeting Free into our existing GoToMeeting Android app. 

Q4 2013 - Q2 2014

To support product priority, the GoToMeting for Windows mobile development team created a full featured GoToMeeting phone offering in just 6 months. We focused on staying true to both the Windows phone platform and our Citrix visual language.

Q4 2013 - Q2 2014

For this effort, The Citrix Windows mobile development team created a full featured GoToMeeting tablet offering in just 6 months. We focused on staying true to both the Windows phone platform and our Citrix visual language.

Q2 & Q3 2015

For this effort, the GoToWebinar design team aimed to validate an already existing attendee experience map (this map was in existence before I joined the GoToWebinar design team). We conducted attendee user interviews and collaborated to validate and iterate on the map.

Q4 2013 - Q1 2015

For the majority of 2014, the mobile product team focused on improving our user feedback mechanism and addressing main user pain points. As the sole designer, I worked closely with the GoToMeeting Android development team: developers, quality assurance engineers, content editor and product owner. 

Fall 2015

Intrigued by the release of tvOS, a developer and I created a party game for the new platform. Not only did this give us an opportunity to explore tvOS implementation and design, it allowed us to experiment with multi-device experiences. I was the sole designer, responsible for designs on both the iPhone and tvOS apps.

Q2 2011 - Q4 2011

To better support the growing mobile needs of our users, the GoToMyPC mobile team delivered a full-featured Android tablet app. 

Q1 2011 - Q3 2011

To maintain visual and interaction design consistency across our product suite, the user experience team established a design library in conjunction with the web development team. 

Q1 2010 - Q3 2010

A redesign of the GoToMyPC marketing website was a joint effort between the Marketing and User Experience teams. The Marketing team was especially keen on adopting an iterative design approach as was done for GoToMeeting website: in-person testing every two weeks with a clickable prototype updated based on user feedback.  

Q4 2008 - Q1 2010

The GoToMyPC for Mac project involved a redesign of the online installation, desktop computer registration and access code creation flows. Three internal alphas, two external betas, and many rounds of user tests later, we released to the general public.